Why social media marketing matters to your business?
- Dionisia Eusebio
- Sep 24, 2019
- 2 min read
What is Social Media?
Base on Wikipedia, social media is interactive computer-mediated technologies that facilitate the creation and sharing of information, ideas, career interest and other forms of expression via virtual communities and networks.

Expensive and time consuming to advertise your brand without social media.
Nowadays, if you don't have different social media platforms you will spend tons of money to advertise your brand. You can be a sponsor of an event, print advertising, give out presents, email marketing, and son on for you to let the public recognize your brand and will decrease your savings.
Why do you need a social media marketing?
Social media is one of the most stress-free and profitable digital marketing platforms that can be used to increase your business visibility. It will connect with your readers and potential customers in a way that’s current and interesting, where you can share updates about business, trends, news, and more.
How can a social media help your business?
1. Improved brand awareness
"Audience impact."
Create social media profiles for your business and start networking with others. By applying the social media strategy, it will help you significantly increase your brand recognition. Having a social media page will benefit your business with regular use, it can also produce a wide audience for your business in no time.
2. Cost-effective
“Be original, it's FREE.”
Creating an account and signing up is free for almost all social networking platforms. You can decide to use paid advertising on social media, always start small to see what should expect. Just by investing a little money and time, you can increase your conversion rates and ultimately get a return on investment on the money that you invested.
3. Engage with your customers
“Make your design/layout attractable to your audience."
Engagement on social media is important for businesses because it can provide valuable feedback, build a good reputation for the business, increase customer's trust and attract new potential customers through word-of-mount marketing. Readers will be able to easily share posts on social networks like Facebook and Twitter, view how many people have liked a post, made comments and more.
4. Increased sales
"A good social media marketing will have a positive effect on sales as it increases overall exposure of your business."
Feel free to contact me if you have any questions about social media marketing and strategies and I will gladly help you and your business. Good luck!
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